Use This Innovation Philosophy to Build a Better Product Every Time
7 Mar 2022
Have your team been in a situation where you invested a lot of time and resources in building a product that ultimately didn’t work for users? Most product teams have been there at one time or another, but happily there are multiple ways of avoiding this situation. One is investing time and effort in market research — and only after that building a prototype of a product — because it’s simply not true that startups and small businesses don't have enough resources to conduct solid research.
So, how should they go about this? The answer, in my experience, is to practice “lean UX.”
An Evolving Incentives EnvironmentMar 7 2022
For nearly two years, the predominant COVID-19 driven incentive compliance issue looming over companies has been the difficulty to achieve and report on headcount performance as part of economic development incentive agreements. The evolving workplace landscape precipitated by the COVID-19 pandemic adds another wrinkle to this process. With the...
Investors are busy people, and many have seen thousands of pitch decks in their careers. They ultimately choose to invest in very few, however, regardless of how interesting some might seem to the average person. The truth is that a good idea isn’t enough; it’s only part of the equation...
The digitizing of the economy is pervasive, whether you’re performing quality control in an automated manufacturing plant; undergoing a medical procedure; operating a container crane at a backed-up West Coast port; launching fabrication of a 3D-printed prototype; or putting the finishing touches on a breakthrough architectural design. Could using...